Bloggers’ Icons Party

Bloggers’ Icons Party

Here at Boden HQ we love a party, so what better way to celebrate the launch of our new Icons Collection than a get-together with some of the UK’s top style bloggers. Carrie Harwood of Wish Wish Wish played host at her gorgeous Sixties-inspired London flat, where the fabulous fivesome played dress up with our most fashion savvy collection to date.


Dunya Kamal, blogger at Dearest Deer
“I decided to go for a mix between Sixties mod with the Hyde Parka contrasted with some Seventies glam from the Soho Blouse, with an all-black contemporary look overall. The parka is incredible – I don’t think I’ve ever felt so snug! It worked just right with a leopard print clutch and strappy pointed heels; these will no doubt be my go-to for jeans and trousers this autumn. The standout piece is clearly the parka. With a faux fur hood and bright orange lining, it’s pretty hard not to stand out wearing it! But once that’s off, the blouse does a lot of the talking – in the opposite way – for being demurely sheer. This is the kind of outfit I’d wear for evenings out because it’s got everything; style, comfort and – most importantly for winter – a whole lotta warmth in that parka!


Kristabel Plummer, blogger at I Want You To Know
“As soon as I saw the Boden Icons collection I knew some of the Seventies-inspired separates would be perfect for me. The St Martin’s Denim Skirt is the kind I’ve been searching for all year, with a super-flattering A-Line shape and so many premium details. I chose to pair it with the Harry Jumper (I can’t resist a logo) and the striking Spitalfields Coat. It’s so cosy, I almost want it to get colder just so I can wear it more! Complete with the rose-gold Beatrice High Heels and Bloomsbury Bag, it’s an outfit with just the right mix of femininity and Kristabel-approved quirks.”


Lucy Nicholls, blogger at Shiny Thoughts
“I went for an autumnal look featuring the stand-out Icons Notting Hill Flares, which are perfect for keeping warm as the temperature cools. Channelling a bit of Jerry Hall and Betty Catroux (Yves Saint Laurent’s muses), I paired the flares with a sophisticated goes-with-everything coat and pointed heels and then let my hair down! To match Carrie’s homely and arty flat, I opted for a boxy print top and a skinny scarf – another key Seventies trend piece. My look says ‘creative’ but the flares could just as well be worn on an evening out too. Just add a smokey eye and Farrah Fawcett grin.”


Olivia Purvis, blogger at What Olivia Did
“For my outfit, I took some serious inspiration from the current Seventies revival, taking nods from Farrah Fawcett and Bianca Jagger with this pretty special pussy bow blouse – which as well as oozing Saturday night fever glam, also looks incredible pared down with some black crops for the office (because who said smart had to be serious?). I also pulled out this iconic button up midi, which will last far longer than just this winter. Dreamy!”


Carrie Harwood, blogger at Wish Wish Wish
“I went for a classic base of a roll neck, mini skirt and flats for my Sixties-inspired look (channelling my inner Mad Men-style secretary), with my Icons piece pulling the whole look together. The Spitalfields Coat in red was the perfect addition to bring the outfit to life – its eye-catching colour and luxe texture elevate the look completely. Of course, the playful bus bag had to make an appearance too!”


Shop the looks here

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